Metsähallitus Parks & Wildlife Finland and the UNESCO World Heritage Sites located in Finland have common sustainable tourism principles, which are used in national parks, nature destinations and historical and world heritage sites. The principles are observed in all activities and cooperation with tourism entrepreneurs. Read more here principles of sustainable tourism
Natural and cultural values are important factors in terms of attracting tourists.
We inform visitors of the values of the site and their protection and encourage visitors to act responsibly.
We develop services and direct the use of the sites, taking into account demand and the site characteristics.
In construction, we also take account of local natural and cultural values.
We ensure that tourism does not compromise natural or cultural values and we prevent any harmful impacts proactively.
We promote opportunities to travel to the destination on public transport with low emissions.
We operate with energy and material efficiency.
We set a good example in environmental issues.
We enable and encourage visitors to act in an environmentally friendly manner.
Local knowledge, research information, experience and culture provide a starting point for delivering experiences.
The guidance provided is of high quality, and operators know the area and local conditions well.
We increase the appreciation of the site by means of high-quality tourist services.
We cooperate and offer local residents and visitors the opportunity to take part in the management and development of the site.
We encourage visitors to engage in versatile natural and cultural experiences on their own and in guided groups.
We ensure the safety of all sites and services.
We enhance visitors’ opportunities to increase their social, psychological and physical well-being.
We offer visitors high-quality services based on the attraction of the site.
We cooperate actively with other operators in the management of sites and the provision of services, with clearly defined roles and responsibilities.
We provide easily accessible and interesting information on the sites and services in advance using various channels.
We encourage visitors to stay longer in the area.
We are committed to the values and basic messages of the site.
We communicate consistently and responsibly with different target groups both in Finland and abroad.
We collect feedback from stakeholders in order to improve customer satisfaction and our activities.